We are very pleased to share with you the re-design of Good Coffee, available in 12 ounce cans. The coffee inside the can is the same tasty, dark-roasted blend as before, but a number of updates have been conducted with regard to design and the donations supported by the sale of the coffee. For those unfamiliar with Good Coffee, it is inspired by the phrase “Clean Water Makes Good Coffee.” Proceeds from the sale of this organic and fair trade coffee support the work of local WaterKeepers. We now have three affiliates in our area: The Spokane, Lake Coeur D’Alene, and Lake Pend Oreille. They work hard to keep our waterways swimmable, fishable, and drinkable. You can read more about them on the can (or see their websites, listed at the end of this feature).
The redesigned artwork is based on Chris Dreyer’s original design, but updated to include new graphics and color palette while featuring our new WaterKeeper partners. The can wraps were printed in-house on DOMA Coffee’s vintage letterpress. Rebecca and Shelly’s eye-catching, three color design is raised from the high quality, recycled cotton paper offering both visual and tactile sensations. (Your humble blogger even made a modest contribution to some verbiage.)
Along with an updated look, new ways to contribute are also being put into place. For wholesale accounts that wish to contribute directly, a program will be implemented which will have a local RiverKeeper speak or present along with a coffee demo by DOMA Coffee staff. This would include sales support material, such as posters and window clings, that will define your business as a WaterKeeper Supporter. All of this can happen for a one time contribution of $25-75 (sliding scale). For wholesale accounts who carry the coffee, DOMA will still be making contributions for every can sold.
Non-profit organizations don’t have many avenues to raise money. In this way, you can drink good coffee and help to support clean water by simply purchasing a can of coffee. You can find this coffee in our Coffee Lab, online, and in select retailers, or you can join the WaterKeeper in your area and purchase a can from them. With summer winding down, now is the time to get out to swim, fish, and drink coffee.